I was running late, per usual, rummaging through my makeup drawer, desperately looking for my MAC bronzer, about to throw a fit when I realized, holy hell, everything in my makeup drawer, besides one awful Revlon Very Red lipstick mistake, was all designer makeup. What had become of me?!
We may be living in a material world, but I am certainly NOT a material girl. I’m more of a whatever looks good and makes me feel good, kind of gal, no matter if it comes from Walmart of Barneys. I don’t discriminate. I was brought up to embrace and run wild with personal style and not bow down to all-mighty labels … even though you may find me drooling over them here and there. I get more excited over a good deal then exercising my credit card, but hey, that’s just me. Okay maybe I have a few designer pieces in my closet, but all of them I covet simply because I scored them for a ridiculous deal.
So realizing my makeup drawer was swimming in designer makeup was a bit unnerving to me. Like why? It was only :::mumbles::: year’s ago that I was a broke college student digging through the clearance makeup section at Target praying that I could find a decent foundation that, somewhat, matches my skin tone. And now I like ball out at Sephora.
Yes, I have a big girl job, and I have HAD a big girl job for :::mumbles::: years now, but I also have big girl bills. And clearly grown into big girl tastes for makeup. But my question is, why? I think it is because some glamazon who works behind a makeup counter knows the right tricks to make me look and feel fantastic. It puts me in a trance and then all of a sudden I’m out $100.
Sephora, Ulta, and department stores are the modern day woman’s candy store. The pops of branding, the colors, the deliciousness of the packaging. Just as I once ran to the candy store to lift my mood, I now wander through the aisles of Sephora until something shiny catches my eye. Do I need it? Absolutely not. But my bad mood CRAVES it.
“Generic” brands like Rimmel, Revlon and Covergirl spend MILLIONS getting these actresses to sponsor their makeup. But I always wonder, does Kate Moss REALLY get the London look. Is Katy Perry REALLY easy and breezy? My gut is telling me no because why would they buy makeup that is sometimes next to BenGay, Advil and Cheetos when you can frolic in the land of pure beauty with people who can put the right kinds of makeup on their skin so they can look their part. And let’s be honest, they can afford it.
The only time I buy makeup at the drug store is if I’m desperate, sick and indulging in impulse shopping as I wait for my prescription to be ready, or if I read online that something got an amazing review. But a part of me wonders if I’m just getting blinded by fancy names, beauteous colors and shiny packaging, when I could be saving some cash and getting the same bang for my buck at the drug store.
Ponder THAT, my friends … ponder THAT.