Style Stud: Charlie’s Jeans

KNEEBENDblackwhite-355x534Oxygen, food, water, alcohol, unicorns, chocolate, bread … and jeans. What I like to call the necessities of life. Finding the right pair of jeans can be like finding a needle in a haystack. Skinny jeans might be in style, but how do you know which ones will fit you best? And wonder if none fit correctly at all?! Wah!

So that’s why I took it upon myself to get to know the Philadelphia denim brand, Charlie’s Jeans. Sorry, rest of the US of A, Charlie’s Jeans is only located in Philly, but that just gives you another great excuse to visit, am I right? Premium denim fit perfectly to you? Umm yeah, add that to the list under cheesesteaks, liberty bell, and the rocky statue. (No I don’t work for Visit Philly, I just love me some City of Brotherly Love)

No matter who you are or what you believe in, every human soul needs a good pair of jeans. Not a pair that gives you a muffin top or lets the world see your underpants. A nice, fitting pair of denim that makes your ass look phenom. And the best way to do that is to get acquainted with the experts and let them work their magic.

So enjoy and get to know this amazing American-made brand, and my style stud of the week, Charlie’s Jeans … ahem …

1. How long has Charlie’s Jeans been around?
Charlie’s Jeans was established in 1997 – we’ve been specializing in premium jean fit for 17 years now.

2. How did the concept come to be? Did you feel there was something lacking in the jean market?
Sebastian learned early on after opening his first store that when jeans fit right, people feel more confident. But he saw that for customers, navigating the vast denim world alone was easier said than done. With all of the different fits, sizes, and fabrics, it was hard for them to know even where to start. He wanted to eliminate any source of frustration for them and make the process as simple as possible. So he took it upon himself to learn everything he could about the world of denim. He studied fabric content, stretchability, and all different types of wash processes. He became acquainted with all the varieties of fits and learned which fits worked best for which body types. His goal was to take the hassle out of jean shopping and instead make it a quick, easy, and most importantly, enjoyable experience.

3. Can you give me a little background about the owners and what inspired them to establish this brand.
Sebastian’s mother is a beautician, and growing up, he spent much of his time with her in her salon. Time after time, he watched how something like a simple haircut could transform a person – not just physically, but on the inside. What really stuck with him was something his mother would always say about her clients – “No matter how they seem when they come in, watch the smile on their face when they leave.” He developed a true appreciation for how happy these transformations made people feel, and ultimately, he wanted to create this happiness in others within his own career path.

After spending years working with all of the premium brands, Sebastian began to notice certain areas that were lacking in consistency – most prominently, the waist gap issue, pocket placement, and fabrics losing their shape. He decided to take his denim expertise one step further and create a jean that would correct these issues and fit perfectly on any body type, every single time. In addition, once the economy began to turn, Sebastian saw that many of the brands that he carried began to outsource their manufacturing, yet were still charging the same price for their product. He was known for carrying jeans that were made in the USA, and he wasn’t willing to sacrifice that. Sebastian wanted to create a jean that was made in America, with the highest quality fabrics and treatment, so that his customer would not be short cut.

4. Are you guys just in Philly? If not, do you have any plans on opening shops outside of the city?
We currently have two convenient locations in Philadelphia – one in the historic area of Old City, and one in the shopping district of Rittenhouse Square.

5. What is your best selling pair of jeans?
There has never been a better selling jean than Sebastian McCall Jeans. They are known for their consistently perfect fit. The waist band never gaps, the pocket placement is always perfect, and the fabrics hold their shape incredibly well.

6. Why would a woman/man go to your store over other retailers?
We make the jean fitting process as easy as possible. You don’t have to know your size, or even what you’re looking for! There’s no need to spend hours in the fitting room trying on dozens of jeans – we take the hassle out of jean shopping and make it a quick, easy, and a pleasurable experience.

7. What are your price points for a pair of denim?
Most of our denim ranges between $170 to $200. Our jeans are made in the USA, and the majority is American fabric.

8. Do you sell anything else besides denim? Are there any other brands sold here?
We also carry a wide variety of tops, dresses, and accessories, and constantly get new styles in! Most of our tops range from around $30-$80, and most of our dresses range from around $60-$120.

9. What new styles do you have out for spring?
White jeans are always a spring staple – the straight and skinny styles are perfect for showing off this season’s sandals.

10. Define style for spring 2014
Style is, and always will be, perfect fit. When your clothes fit well, you feel amazing, and there is nothing more stylish than feeling great about yourself! Perfect fit is seasonless!



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