I feel like I was lied to as a teenager. “Only teens have bad skin,” they said. “You’ll only have to worry about wrinkles and fine lines starting in your late 20’s,” every advertisement ever said.

WRONG, sir, YOU ARE WRONG.

Here are am, on the presuppose of 30, knees deep in skincare products because, wait for it, oh yeah, my skin went to shit a few months ago. Why. No seriously, like why? 

As a teenager I had immaculate skin. I was that asshole that got a weird pimple on her chin once in a blue moon and would cure it with a 99 cent bottle of rubbing alcohol. 

But I feel like the minute I turned 29, my face was like, “SUCK IT, BITCH, WELCOME TO THE TERROR DOME,” and turned itself into this red, blotchy mess, with pimple-like beasts everywhere. I assumed I had acquired “adult acne” which magnified my hatred for everything 20x more. 

After spending a fortune on “ultra calming” creams and serums, face masks (that ended up irritating my skin even more), and an arsenal of concealers and foundations to try and hide the horrid mess my skin had become, I threw in the towel and decided to go see a professional. 

Long story short, a dermatologist diagnosed with rosacea. Which doesn’t have a cure. Oh yeah and is treated “simply” with 2 doses of an antibiotic daily, and 2 applications of a medicated cream daily. Sigh.

I don’t want to be all, “I have rosacea, whoa as me :::faints on a chaise:::” because life could be a lot worse. But it really has effed with my confidence. I didn’t even feel motivated to apply makeup as I knew within a few hours of my day, my face would just look blotchy and flushed once more. What’s the point, you know?

That was until my mom, who literally never sleeps, was up watching QVC at 3 a.m. (freak) and was introduced to a brand called “It Cosmetics.” 

“Kate! This brand helps people with rosacea,” she exclaimed excitedly. 

“Mom, first of all, stop watching QVC at 3 a.m., and also I’m not buying some weird makeup brand off of freaking QVC,” I said in a shameful tone. (I’m such a bitch.)

But I was desperate to start looking like myself again. So I looked into this “It.” Turns out it is sold in Ulta, and, after viewing their videos, my God, their products really do fight the good fight against rosacea, meaning it covers up the damn redness. (Sorry for doubting you, Ma). 

Guys … It Cosmetics has changed my life (and no, they aren’t paying me to say this). I traded in my $50 fancy shmancy Laura Mercier foundation for It Cosmetics CC Cream. Not only is it cheaper ($38 dollars and a little goes a long way), I’m finally starting to feel like me again as this product has proved to me that it can truly help keep the redness at bay. In fact I’m itching to try their other products. 

Rosacea sucks. It just does. Every time I get out of the shower and see my flushed red face with blotches all over it, I want to cry. I can’t have a glass of wine without looking flushed like I just ran 10 miles. Going “makeup free” will never be an option for me, unless my goal is to frighten small children. It’s just a straight up confidence killer.

But having a product line that actually covers up the redness and blotchiness without making you feel like you’re wearing stage makeup is kind of a God sent. Like I said in my Instagram post, I would make out with it if it wouldn’t be totally weird. 

So for those of you who are rosacea sufferers like myself (which are way more than I thought), I’m preaching the It Cosmetics gospel, HARD. So go … fight the redness with ease for a change.

Thanks to It Cosmetics for helping me get my swagger back.