Zara is my crack, flat out. I’m a firm believer that too much of one thing is never good, so I made going to Zara a special Sunday ritual to avoid a full-blown addiction. Occasionally, at the beginning of a season or whenever I needed a good ol’ fashion pick me up, I would get in my car, go into the city and escape for a couple of hours in the land of Zara. It was a good addiction because I knew it wasn’t easy for me to get to, since it involved driving into the city, which after a long day of work is like the last thing I want to do. And whenever I got the craving for Zara or decided I needed that one thing I wanted but did not purchase in order to save some money, I knew I couldn’t get it because … genius … Zara doesn’t do the whole ecommerce thang.
But tomorrow something scary … yet awesome … will happen. Zara will open its ecommerce doors for the first time. Sigh. If you aren’t familiar with this brand, it is absolutely amazing on so many different levels. The only way I can describe it is if say H&M and a chic european brand had a baby … that would be it. From Suzy suit to hipster chic, there is truly something for everyone. Sure, their prices are a bit more steep then say H&M or Forever 21 … but the quality, tailoring and detail is genius. If you are looking for couture-esque looking cloths but do not want to pay the true prices for them, this is a great way to get around all that jazz.
Don’t get me wrong, I’m absolutely thrilled this is happening. I mean welcome to the 21st century Zara. I’m just coming to terms with the fact that I MAY become the girl who lives out of her Zara wardrobe. It is waaaay too accessible now, especially since I know all of my sizes. I keep telling myself that I will keep my Sunday rituals alive and will pretend that this ecommerce beast doesn’t exist, but like I said, Zara is my crack.
So if you aren’t familiar with the brand, I would highly suggest frolicking through the site tomorrow as you will be able to obtain some really chic, colorful and different pieces for your wardrobe. Me … well … I’m probably going to try to hide my debit card from myself in hopes that I don’t black out and buy the whole fall line.
Don’t they have support groups for this type of thing?