Style Stud: Morticia And Wednesday Addams

1a4a1cb98af400d1ae22212b46d60b64First of all, Happy Halloween, kids. I adore it. Mostly because I love witches. And darkness. And evil. (I kid :::shifty eyes:::) No in all seriousness, give me an excuse to dress ridiculous and eat a plethora of bite-sized chocolates whilst watching Hocus Pocus and I’m a happy girl. 

If you hadn’t noticed by my Instagram this week (you stalk me on Instagram, right? RIGHT?!), I’ve been paying homage to some bad ass Halloween-inspired ladies, myself included when me and one of my best friends dressed up as the twins for the Shining. It ruled.

While I was never a huge fan of the Addams Family show or movies (although I recently saw a handbag that resembled Cousin It and needed it in my life), I pretty much bow down to Morticia and Wednesday. They like … get me


A random guy at a bar one time told me I looked like Morticia Addams, probably because I was wearing all black and suffering from hardcore resting bitch face, and I was over the moon. I believe it was a sad attempt at flirting, or perhaps he was trying to insult me, who the eff knows slash cares. See! That is such a Morticia thing to say. 


Don’t worry, I’m not going to be like one of those crazytown people who get plastic surgery to look like the star they are obsessed with and turn myself into extra creepy and plastic-ey version of Morticia Addams. BUT … I will deem the rad mother and daughter duo, Morticia and Wednesday as my Style Stud of the week. Because they keep it real, loathe people, and are incredibly stylish (call it goth … but an all-black wardrobe is forever)


Now insert my speech about not dressing like a whorey Donald Trump and not drinking and driving dressed as whorey Donald Trump … or in general … like a moron. 


Style Stud Of The Week: Jill Kargman

4ffc3f405ab1e2d6ddccdb4321531270I never understood the people who would roll their eyes at the Real Housewives franchise and be all, “how can you watch this rubbish?!” To me it was an excuse to put my brain on the shelf and drool as I watch these fantastically rich women shop, eat, and bicker over meaningless drama. After a long annoying day, nothing is better than a little escape, am I right?

But it happened. Recently I had to turn off a Real Housewives of NY episode mid-way through because I couldn’t take it. I just can’t deal with eight women screaming at each other for a solid hour. When you feel like you need to pop a Xanax whilst watching a reality show … it means it is time to shut it down. 

So when my best friend mentioned to me how “Odd Mom Out“, a scripted show by Bravo, was actually entertaining, I had no other option than to give it a whirl. While I may have given up on the RHONY, I wasn’t about to give up on Bravo as whole. That is just crazy talk.

And that is when I met my new best friend (sorry current best friend), Jill Kargman. I want to shop with her. I want to drink with her. I want to make fun of people with her. I want to eat a whole baguette with her. I want to braid her hair (wait … what?). I didn’t even know there was this massive void in my life until I became one with this amazing show (by the way how creepy do I sound right now?).

As someone who loathes snobby people, is an eye rolling perfectionist, loves carbs, and wears all black all day errday … Jill Kargman, the star of Odd Mom Out, is now my soul sister. I’ve declared it. Anyone who has their outfit complimented by a gay man as, “it’s like Marc Jacobs had a threesome with Morticia Adams and Karl Lagerfeld’s angrogenous sister,” is destined to be my soul sister.

Not to mention her catchphrases are brilliant … some of which I’m working overtime trying to incorporate into my every day lexicon. I’ll only dazzle you with a few as I could go on forevski (stolen from Jill Kargman).

“Let’s get the check-oslovakia.”

“Thigh plus ass equals thass” 

“Donuts are just gay bagels.”

Listen … I know I usually premiere “Style Stud” of the week on Friday, but this is a “holiday” week and I make the rules up in this bitch, so I’m breaking them. Jill Kargman of Odd Mom Out, you are the Style Stud of the week on Life Sucks In A Strapless Bra, because you’re smart, stylish, bad ass, sarcastic, extraordinarily witty, and show women you don’t need to turn into a robot freak of nature only focused on kids and kid-related topics once you procreate. 

Cheers and let’s get cocktails, kay? 

Style Stud Of The Week: Geoff Peirce

art-museum-hottieThe idea of exercising in this heat, let alone outdoors, on the Art Museum steps, with my shirt off, makes me want to crawl back into bed and take a long nap. But for Geoff Peirce, the simple act of getting his fitness on turned him from regular handsome dude, to the Justin Timberlake of Philly. 

Personally I found the whole ordeal fascinating. You wake up one day, do your normal routine, and hours later find out some guy (Hi, Hugh E!) was taking your picture and it’s all over the interwebs and Philly news outlets?! What?! 

So ladies, and gay gents, prepare yourselves, and try not to swoon TOO hard, as I give you a deeper dive into the life of Geoff Peirce, the latest dreamboat to roll into Philly. 

Tell me a little about yourself … age, what you do for a living, what you like to for fun?

Im 27 years old. My full-time job is as a product manager of indoor air quality for my families company Peirce-Phelps Inc. and my part-time job on the side is as a fitness model and actor. I obviously love to be active in the city and workout in many different forms from calisthenics, power lifting, Olympic lifting, plain old body building, and cross fit. I really can’t get enough when playing sports, too. I am a huge soccer, volleyball, and tennis player, but can also dominate the field in ping pong and fuse ball (all challengers welcome)

What does it feel like to be one of the most desired men in Philly?

It’s pretty odd, but cool at the same time. Doesn’t really register with me. I have always been a friendly outgoing person, in my own opinion, and this attention recently has been a surprise. I don’t mind the attention, but I would hope to use it in order to make other, more important things, relevant to the masses.

Where is your favorite place to shop in Philly?

My favorite spot to shop in Philadelphia is Lululemon (haha). I love the selection of guys stuff for casual wear. I only really wear their shorts to workout in but if I’m going somewhere casual and still want to bring some style I wear Lululemon. As for higher fashion I hit Macy’s as well as South Moon Under for a bunch of looks.

Obviously you’re just a little on the athletic side (kidding), how would you define your workout style? Is there a style to a workout look, or is it more of just pick out a t-shirt and shorts and go?

This is a great question. Everyone who is part of the gym scene either knows there is a style or should take this information I am about to give right now and recognize its truth. Style is very much a part of the gym. Dress partially for the functionality of the exercise you do such as running shoes and shorts for runners, maybe a sleeveless shirt if you are going to be doing motions that require more arm flexibility. My personal style is I dress as if I were a professional athlete at the gym. I wear Nike combat compression or slim fit shirts that support proper form and help the visibility of what you are doing. I also wear Lululemon pace-breakers since they have built-in compression shorts that are crazy comfortable to squat in. Everything has to be colored correctly. No dark blues and blacks and no lose shirts with tight shorts. The goal is show your bodies best form so you can be aware of the changes you would like to make as you’re working out.

A lot of men are turned off by the idea of “manscaping” or getting pedicures … going to salons. How do you feel about that kind of “man maintenance”?

(Haha) I am personally for it … but to degree. Trimming should be a must unless you got a Gaston or lumber jack look going on. If you don’t like that hair on a women she probably doesn’t like that hair on you. I don’t get pedicures but I have always had my hair cut at the same salon since I was a kid and I don’t plan on changing it anytime soon.

Have to ask, what is a trend women are rocking right now that you hate and why?

That’s a hard one. I generally like styles of all kinds if the person can rock it confidently. The only problems I have thus far are those aviator and large sunglasses covering the entire face as well as the parachute floral pants that basically give sweatpants a high-end alternative. The sunglasses make a couple girls look like bugs and for some other women it makes them look almost identical. I have had double takes on many occasions thinking I saw the same person 4 different times.

I see that you’re single. Are you just enjoying the single life for right now? 

I am indeed enjoying the single life right now but am now more open to the idea of commitment. I always pretty much knew what I liked and what works with my personality and lifestyle but I think I am ready to accept that I may need to make changes to my own lifestyle to really date someone effectively with long term goals in mind.

How do you feel is the most effective way to meet ladies? 

I feel meeting people through friends and friends of friend’s at large events or parties is the most effective way to get things going in the right direction. By having a mutual friend or someone each person knows around pretty much endorses someone for not being a complete weirdo … something I think that lacks on the online dating apps. Also, you are right there in person face-to-face, no pictures or photos or nonsense to worry about. What you see is what you get and I like that. Being in one of those larger parties or at a concert or sporting event tailgate I think it also gives you a relaxed atmosphere to be yourself and to also have fun regardless of trying to meet someone or not. For the guys that stay strictly to the bar scene I recommend staying close to the bar if not right up on it … all the weird stuff happens up at the bar if you hang around long enough.

Style Stud: Lobo Mau

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I gotta say, one of my favorite things in life is original, one-of-kind fashions for a price point that doesn’t make your mind explode. When I first came across Philly designer, Nicole Haddad and her clothing line, Lobo Mau in a Philly Mag article, I literally had to stop myself from drooling all over my keyboard whilst viewing her FW14 collection. I wanted/still want everything. And I was praying to the Gods of fashion that it wouldn’t be $500 for a t-shirt. Lucky for me, the fashion Gods heard my prayer. No only is Lobo Mau a brand that every stylish lady should have in her closet, but is one that won’t break your bank and have you justifying not paying your bills. We’ve all had that “I don’t REALLY need cable this month,” moment, right? Yeah … not necessary here.

Nicole is definitely a creative soul that everyone needs to chat with. Her dedication and eye for style is something to be admired …  And it is just an extra added bonus that she is from my favorite city in the entire world … Philadelphia.

Enjoy getting to know Lobo Mau and Nicole as much as I did!

1. Where are you from originally?
My father is from Brazil and my mother is Italian-American. I’ve spent most of my life living and traveling between Brazil and Philadelphia.

2. Where did you study design (if you did)?
I have a Master’s degree in Fashion Design from Drexel University. Prior to that I earned my BA in Art History and Italian from Skidmore College in Saratoga Springs, NY.

3. What inspired you to become a designer? What inspires you in general?
In Brazil it is very common to have your clothing made for you by local seamstresses or designers. Ever since I was a child, I’ve been taking my ideas to seamstresses and having my clothing made for me. Eventually I just thought to myself “Why don’t I just learn to do this mysef?” Also, my great-grandmother and grandmother on my mom’s Italian side were bridal and evening wear designers in Philadelphia. They were very successful and designed dresses for celebrities such as Grace Kelly. So I grew up with that influence in my life.

4. Have you always designed or did you go down a different career path at first?
I have always designed, but for a while I was interested in Academia. I thought for a few years that I would become a scholar and art historian writing books, publishing journal articles, and lecturing to college students … but then I realized I needed to lead an artistically creative life, so I went back to school for design.

5. What year did you design your first collection?
I graduated design school in 2008 and then started my line. My first collection consisted of digitally-printed fabrics that I created in Photoshop.

6. Where is your studio located?
My studio is currently in the basement of the designer co-op US U.S. I have been a part of this co-op shop for 3 years now, and it has been a really supportive environment for me to grow my business.

 7. Who do you look up to designer-wise?
I look up to Alexander Wang for building such a big business based in salable clothing. I look up to Mary Katrantzou and Manish Arora for their crazy amazing prints and use of color. I love designers like Jil Sander for her beautiful minimalism. I’m obsessed with Dries Van Noten’s FW2014 Collection.

8. How do you view the Philly fashion scene, and what made you design here instead of in LA or NYC?
The Philly fashion scene is growing a lot, but it still has a long way to go. I am currently working with a group of dedicated individuals who want to change the manufacturing situation in Philly. There aren’t many places for a designer here to manufacture, which is a shame because it was once the #1 place in the US for garment manufacturing. I love this city though, and I have built a life here. My family is here, my husband has a great job here, and I’d like to continue living and working here.

9. Describe the girl that would wear your most recent collection.
The girl who would wear the FW2014 collection is fashion-forward, but also classic.

10. Where can people buy your pieces and when will your most recent collection be available?
I sell to about 12 stores all over the country. In Philadelphia, the latest collection will be sold at US U.S. Designer Co-op in Old City and Style Camp in Chestnut Hill.

11. What are your price points?
Anywhere from $50-$100

12. Are your garments American made? What fabrics do you work with?
Everything is made in Philadelphia right now, although my fabrics come from LA.

13. How did you come up with the name “Lobo Mau“?
Lobo Mau means ‘big, bad wolf” in Portuguese. As a child I loved the story of Little Red Riding Hood and I thought it translated well into an idea for a clothing line. I’ve always liked bold fashion, and the name fit well.

14. What’s next for you and your brand?
I’m going to keep growing my business and work on getting my web store really up and running. I’m going to be dressing some celebrities this summer, and working on a capsule collection with a singer from Brooklyn, Denitia, from Denitia and Sene. They have been named Nylon Magazine’s favorite artist this month.

15. What is your advice for aspiring designers?
Be prepared to work hard and to keep persevering. You are going to knock on hundreds of doors and sow hundreds of seeds, and if you keep at it long enough, you will make it. Also, having a niche product is helpful.

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Style Stud: So Worth Loving

CaptureI think everyone by now is well aware of the fact that I’m an Instagram whore, right? Well one day I found myself in a bad mood, self esteem a little low, feeling kind of bad about myself (hey, we all have those days, and if you don’t, you are a dirty, dirty liar), when I came across the Instagram account for this brand called So Worth Loving. If you haven’t followed them, do so now … immediately.

Anywho, bad mood, feeling low … and I see this Instagram feed chock full of inspirational quotes, people inspiring others, messaging confirming that everyone has something special about them and everyone is, well, “so worth loving.” And it wasn’t corny or didn’t make me roll my eyes (trust me, I’m the first one to punt really awful inspirational quotes … like the ones in all pink with a high heel that says something in lipstick like, “EEEE kick that bad mood mama.” Woof.) Women all over are rocking “So Worth Loving” shirts, and not just rocking them, but styling them like a boss (another reason why I adore this Instagram feed).

Sticking with the Mother’s Day, women love and support kick that I’ve kind of been on this week, I think it is beyond important for all of us to take a giant step back from our “self circle” and make someone know “you are so worth loving,” and that is why I fell in love with this brand. I remind myself daily that you have no idea what struggles others are battling. That bitch you want to verbally tear down, might just be dealing with a personal crisis. That hater that keeps rolling her eyes at you, may just be having a low day and feeling terrible about themselves and just dealing with it in an adverse fashion. You never know.


So Worth Loving isn’t just about selling shirts, and branding and what not, they are about promoting self worth, no matter what your sexual orientation is, body type, religion, hair color, eye color, or what group of friends you hang out with. They have created a community that shares personal stories in hopes that people will connect. They post inspiring quotes in hopes that people will recognize how worth loving they truly are. No, you will not find Gisele Bundchen in a string bikini on a rock formation singing “Heart of Glass,” rocking a piece of So Worth Loving (which DON’T even get me started on that), but you will find people you can relate to, which I think is WAY less infuriating, right? I want to throw a shoe at my TV every time I see that H&M commercial.

You only get one you in this life, and sometimes it is really hard to be true to your own brand. Trust me, I struggle with it every single day. And being a girl, no matter what age, just isn’t easy. Being anyone isn’t easy. People are just really good at making it look easy. Remember that. But it is so important to stay true to your brand, no matter if you have purple hair and five lip rings and covered in tattoos, or if you are a plain Jane. That’s you, and you are SO worth loving. Word.

I really do want to tip my cap to this brand because they have found a really great way to combine style and inspiration to lift people’s spirits and create a community where it’s 100% okay to be you. You know me, I’m all about stopping people from tearing one another down. I’m tempted to quote Tina Fey from Mean Girls right now, but I feel like I do that once a week on this blog and need to refrain.


Style Stud: Aoki Boutique

CaptureLast week I was scrolling through Twitter (I’m slightly addicted), and came across this Racked Philly article listing the top boutiques in Philly to follow on Instagram (I’m even more of an Instagram whore).

So I started checking out different boutiques, frolicking through their feeds, when I found something that made me stop what I was doing and say, “I need this in my life immediately slash I need to speak to whomever owns this boutique, she is my soul sister.” The image was of a plate that said, “Here’s your snack dumbass” (pure genius, am I right?) The boutique was Aoki Boutique and the owner, who I happened to have the pleasure speaking with, is Alina Alter.

This boutique is a cool girls dream, if you ask me. If you’re looking for one-of-a-kind finds or fashionable flair, this is your one stop shop. Nothing makes me happier than walking into a boutique, or even their e-commerce site, and screaming in my head, “I need it all! How can I financially make this work! Maybe I can just cut out drinking. Haha no wait, that’s just plain ol’ silly.” So yes, all drool-worthy, all things you will want to covet.

So I hope you enjoy getting to know Aoki Boutique a little bit better as much as I did.

1. How long has Aoki Boutique been around?
Aoki Boutique has been open for just over two years now!

2. How did you come up with the concept of the boutique?
I wanted to be self-employed, I wanted a women-centered business, I wanted a space that I could welcome people into, and I wanted to be able to curate a collection to share with people; all of those things provided the foundation for the boutique’s concept. Aesthetically, I just wanted the space to be happy, warm, inviting, inspiring, and for it to look and feel like stepping into your cool older sister’s closet or apartment!

3. What inspires you daily?
I’m inspired by international street style blogs like from Finland and from Japan; I’m reminded of my semester abroad in Tokyo and all the bold, outrageous, and impossibly cool outfits that I saw there! I’m also really inspired by other forms of media; movies, books, live music, you name it.

4. What made you open up Aoki in Philly?
I grew up around here, but never really imagined myself coming back to live here once I left for school. My last semester of college I was doing an externship in Florida and from there was all set to move to Arizona to do Teach For America, and was really only stopping home to attend my graduation ceremony and sort of get things in order. Long story short I had a total change of heart about what I was doing with my life and ended up not leaving again, settling back down here in Philly and starting to build a really great existence for myself here. I started to appreciate things about the city that I had missed growing up and realized what a perfect place it is to open a small business. It’s affordable, entrepreneur-friendly, and has a real DIY ethos. The independent retail scene here was and is strong and diverse, but I didn’t see anyone doing exactly what I had in mind for my store.

5. What are some of your favorite brands you carry?
My favorite in-store clothing brand at the moment is probably Three of Something, a cool up-and-coming label from Australia. My favorite jewelry vendor is Serefina, out of the Bay Area, and my favorite home goods vendor is Fishs Eddy (makers of the beloved “Here’s your snack, dumbass” plate)!

6. Describe your boutique in 3 words.
Quirky, Colorful, Whimsical.

7. Will you be carrying any new and exciting brands/products in the upcoming months?
I know it’s not even summer yet, and has barely felt like spring lately, but style-wise I’m already looking forward to fall! I’m all about yummy, cozy fall flannels, faux fur coats, vegan leather leggings, and other great layering pieces that I’m already dreaming about! Fall is definitely my favorite season to buy for, and I’ve already placed a few orders, I couldn’t resist!

8. What is next for Aoki?
I’m just continuously trying to grow my brand and expand my presence, especially online. The bread and butter of my business is through my brick and mortar location and it’s my favorite way of operating because I really get to know and interact with my customers, but it’s so important to supplement that with my e-commerce site and other online platforms. I sell directly from and also through a curated online marketplace called Now that I’m in my third year of business I’m not looking to change any of the core aspects of my brand, I just want to continue to get my name out there and make sure people know that Aoki Boutique is here and what it’s all about.

9. Describe Philly fashion?
Philly fashion is as eclectic and diverse as its residents, so it can be hard to sum up. Generally it’s a mix of that conservative prep that you’re bound to see in any northeastern city, combined with that really original, DIY hipster aesthetic that you get from all the students, young professionals, and creative types living here. I wish I saw a little more risk-taking and a little less sports team-related gear, but that’s just my personal opinion. As long as people are wearing things that make sense for them and their life and are comfortable and practical, I respect and encourage that.

10. What is your advice for achieving a bad ass summer look?
It’s all about the crop top for me! Pair it with anything high-waisted to show just the slightest sliver of skin above the navel- super sexy, flirty, and keeps you cool as the temperatures rise


Style Stud: Paula Mendoza

CaptureRecently my jewelry infatuation has been taken to another level. Every piece of jewelry I pass I want to adopt and make my own. Perhaps it is because I have a proper place for them to live now (shout out to Home Goods), so they no longer have to co-exist in a tangled, mangled web of insanity on my dresser.

I wouldn’t say my taste in jewelry is conventional. The stranger the better in my book. I would rather wear a gold tiger around my neck then a simple piece from Tiffany. So with that being said, I would like to introduce this jewelry designer that I have been swooning over, and slightly stalking via Instagram, Paula Mendoza.

I can’t even put in to words how fantastic her line is. But every time I see a piece, I get this tingly feeling all over my body and start drooling … just a little (sexy, right?) I also start plotting how I can obtain a piece of her work by doing things like oh … you know … selling my body, selling family members, selling my soul. Yes. That is how much I adore Paula Mendoza jewelry. I know I’m a freak … I love me some obscure jewelry, alright?

So instead of freaking you out more with using imagery and adjectives explaining why I adore this brand so much, let me show you a few of my favorite pieces.

And if you have been looking to get me a little gift just for funsies, I would happily accept anything below … :::cough, cough::: Easter Bunny (Mom).



Style Stud: London Fashion Week Street Style

loneliness-catwalk-useDon’t get me wrong, I love ‘MURICA! USA all the way … USA Olympic team … yadda yadda, red, white and blue.

I think us American girls have impeccable style, and yes I’m 110% biased. But I got to say, the girls of London have brought their style A-game for London Fashion Week. I mean they put us to SHAME.

The reason why I love street style, as do most, is that it inspires me. Fashion is all about taking risks and thinking outside of the box, and if you are looking for a little wardrobe jump start, I suggest you stroll through London Fashion Week street style photo galleries. I think it is so important as women that when we see another woman rocking a great look, no matter what country they are from, we should compliment them. And that’s why I’m tippin’ my caps to the ladies of London right now.

One thing I think the Brits have over us is they are fearless with their fashion. I mean yes, we have our moments, hello Marc by Marc fall 2014, but their looks have this air of severity to them with an abundance of bold pops of color, to straight up baggy-ass menswear to the point where you can’t tell the gender of the person. They are about mixing and matching the most insane things that you would never in a million years think would work … but 100% do to the point where you are drooling over them … like yours truly.

And let me say, after looking these looks over, I’m contemplating adding color into my wardrobe. I know, right? Who am I? GASP!

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Style Stud: Smak Parlour

sp-homepage-1-10-14For those of you not from the Philly area, well … first of all I feel sorry for you. But I also feel sorry that you don’t get the opportunity to enjoy one of my fave boutiques in the city, Smak Parlour. It’s not just because every time I walk in there I want to step up my style game and reinvent myself, it’s also because of the owner’s, Abby and Katie, who are two bad ass chicks that set their minds to something and turned out leaving a lasting impression in the world of fashion as well as on the city of Philadelphia

I had the ultimate pleasure of speaking with them and getting the lowdown on the parlour itself, their inspiration, and what we can expect from these fantastic ladies in the future.

What was the inspiration behind Smak Parlour? How did you come up with the name?
We met when we were 15, bonded over fashion and worked towards having a store together ever since then. Smak Parlour has been a lifetime in the making. We had a wholesale line of deconstructed and embellished t-shirts called “SMAK by abby and katie,” that we sold to boutiques across the country before opening our store. After finding our Old City storefront, we had tailors sewing SMAK in the back (in our sewing parlour). We were making SMAK in the parlour and just days before opening, “Smak Parlour” came to be.

Where are some chic places we can catch the Smak Parlour fashion truck in 2014? What is the best way to find it?
We recently just drove our truck into the Convention Center for the Tattoo Convention. We will be vending at The Porch (30th St. Station) on Fridays through the spring. We are vending at the Suburu Cherry Blossom event in April. In addition, we are booking plenty of fun private shopping parties! We will be posting our events on Facebook and Twitter. We will also have an event calendar on our website.

Tell me about any new designers/collections you will carry in the new year.
We are super excited about a jewelry line we just brought in from a local Philly designer named Angela. She handcrafts rings and necklaces featuring a range of images from iconic pop figures like Audrey Hepburn, Abe Lincoln and Darth Vader to animal-themed pieces with dog and kitten portraits.

If you could give advice to young girls starting out in the fashion industry, what would it be?
Fashion and retail is less glamorous then you think, it takes dedication, lots of time, hard work, and LOTS of creativity. We love it and feel if you have passion for what you do, you can overcome the hurdles!

How did you both get into fashion? What are your inspirations?
We both shared a love for fashion and have worked in retail since we met in high school. We grew up designing our own clothes from thrift store finds and safety pins. We went to Drexel University for Design and Merchandising. Our shared tastes have always been in the vein of a little bit girly meets rock ‘n roll.

Why did you decide to open your boutique/fashion truck in Philly?
We worked in New York’s garment district after graduation and realized we needed to be doing our own thing to be happy. Being from Philly, we wanted to open a shop in our hometown! The truck came 8 years later. It was a no brainer .. .going mobile is the future. We bring the best of Old City directly to our customers!

How would you define Philly style?
Philly style is very eclectic. There is a grittiness to it, which works perfectly with our brand. We have a definite edge to our style.

I’m in love with the design on Smak Parlour … how did you come up with its look?
We are inspired by Japanese Culture, Pin- up looks, Tattoo Culture, and Downtown New York in the 70’s and 80’s. We love using non-traditional ways to merchandise, such as glittering cinder blocks! The combination is truly unique and feels like a doll house.


Style Stud: Myrtle Snow – American Horror Story

CaptureI adore scary movies and shows, so the fact that I can combine this love affair with fashion thanks to American Horror Story Coven is kind of amazing. Jessica Lang is stunning and clearly the baddest witch in town. But in the same breath I think she is a mutant for how ridiculously stunning she looks for her age.

With that being said, enter stage right my obsession with Myrtle Snow played by Frances Conroy. Now I have no confirmation on this, but whomever invented “Myrtle Snow” was definitely inspired by Grace Coddington of Vogue, and perhaps an aging Rachel Zoe with the oversized fierce wardrobe, which is brilliant. Both stylish ladies worth emulating. I mean come on.

I love a woman with an eccentric and original sense of style, and quite frankly the fact that she got burned at the stake and came back looking even fresher to death says something (sorry if I just spoiled that for you). Because if I got burned at the stake and someone was like, “hey … let me bring you back to life,” I would just be like, “meh … I’m good.”

So thanks to Myrtle Snow and her fierce attitude and wardrobe for inspiring this week’s Style Stud! If only I look this fierce one day when I’m older. Let’s pay homage, shall we?