I have a Dell laptop in my life … but luckily my personal laptop that I spoon, caress and love unconditionally happens to be a Mac. Last night I found myself writing a blog post on my Dell, but missing the ease of dragging a picture to my desktop and hitting three simple buttons to take a screen shot. So I switched back to good old Apple Land … a piece of machinery that keeps me sane … and stops me from punting my Dell across the room. At this moment, I thanked Steve Jobs.
Yes, the man revolutionized the industry and made it extremely chic to be considered a genius and a computer nerd all at the same time. His technology had a chain reaction throughout almost every industry … even the fashion industry. And when Walkmans and Discmans and headphones turned into iPods and ear buds, the sporty spices out there needed a place to put them while working on their fitness.
And that is when certain garments were made specifically with a place for you to put your Apple technology so you didn’t have to stick it in your cleavage or in your waist band hoping for the best (not that I did that or anything …). iClothing made it possible to work out and listen to She Bangs by Ricky Martin without having to hold the iPod, because it is so cumbersome and all, have wires strangle you or have it fall out of your pocket interrupting your workout. Specific pockets that fit almost every iPod size were being sewn into bras, hats, sleeves of t-shirts and even sneakers, revolutionizing the activewear lines all because of how popular an Apple product was. I never saw Nike sewing huge, industrial sized pockets to fit a Walkman back in the 80’s now did I?
So thank you, Steve for making a gadget so cool that actually made me want to go out and buy it so I would get off my ass and be able to “listen to music at the gym,” a.k.a. I said buying an iPod would make me want to go to the gym more, but I really just wanted a cool piece of technology. I do believe there WERE smart people out there who ACTUALLY bought an iPod and ACTUALLY got their fitness on so much that the activewear industry saw this and in an effort to get those iSporty Spices to buy their clothing, made pieces that fit this uber cool piece of technology, in essence, making them Steve Jobs’ bitch.
Donatella Versace, Karl Lagerfeld, Steve Jobs.
Rest in peace.